Fashion's New Algorithm
Inside this Digi Digest, we explore the super-fast microtrends that have taken over TikTok's style economy and concerns about consumption in the digital age
Fashion is exploding on TikTok – #TikTokFashion has over 18 billion views and counting. So what does this mean for the trend cycle? Inside our latest Digi Digest, we explore the super-fast microtrends that have taken over the app’s style economy, concerns about consumption in the digital age, the state of post-pandemic fashion, and how brands can actually keep up with next-gen fashion tastemakers.
For more content like this, explore the rest of the Digiverse, or connect with us on TikTok or Instagram. If you’re a brand or business and want to inspire your audience in innovative ways, reach out to our strategic & creative lab eve@thedigitalfairy.co.uk
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